|On the left is the graphic that Gabby made for my guest post on nerdy/geeky fall/winter fashion. On the right is a photo I made for my social media accounts to advertise my Disney monorail ride down memory lane on Romina’s Mini Mummi Blog.|
- I was out of good ideas for what to write about next, and finding a different kind of blog to write for was like a breath of fresh air. For example, I had the pleasure of writing up a post for Gaby’s fashion blog. I’ve never put together outfits for a blog post before, much less written about fashion, but I do love putting outfits together to go out and figured that I could share a few of my favorites. It was a pleasure working with Gaby and it was so much fun to see my written work on someone else’s site.
- Romina and I were already developing a friendship being in the same Facebook groups for bloggers and talking on social media, but I feel like after I contributed to her “Disney Delights” series, we’ve become even better friends. Maybe next time that Romina needs any Disney posts, or Gaby needs more nerdy outfits, they know they can come to me. Also, it is a small, small world, so the more connections you make with other bloggers, the more you open yourself up to new opportunities.
3. You share your writing with a whole new group of readers.
- That means more potential traffic to your blog and maybe even more subscribers to your mailing list or followers/likes on social media. After I guest posted to Gaby’s and Romina’s blogs, I got at least 50 new followers on Instagram and about 20 on Facebook.
- The different voice or writing style of another blogger can bring a fresh perspective to a topic that you love, and since you’re giving your readers something new, they might be more likely to stay interested in your content when you continue with your regular programming.
2. You get a break.
- Let’s say you post weekly, if you post someone else’s content on your blog, you can have a break that week, or use that week to create new content for the coming weeks. It’s a win/win for everyone!
3. You make connections in the blogsphere, and this can lead to greater opportunities.
- Let’s say that your blog’s niche is: where to go to get the best golf equipment (Oh dear, why did I pick this analogy? I know nothing about golf.). And one of your blogger-friends finds a great new place to buy golfing equipment, they know to come to you to post about that place on your site. Then you and your site become the source where people go to find out where to get the best golf equipment. You become an expert and resource for bloggers and readers.